Comments on: Trade Show Strategy: Who Cares? http://www.targetintellect.com/blog/2009/07/trade-show-strategy-who-cares/ Share & Learn Mon, 09 May 2011 15:14:42 +0000 hourly 1 http://wordpress.org/?v=3.1.1 By: Werbegeschenke http://www.targetintellect.com/blog/2009/07/trade-show-strategy-who-cares/comment-page-1/#comment-562 Werbegeschenke Mon, 11 Jan 2010 12:46:01 +0000 http://www.targetintellect.com/blog/?p=336#comment-562 I agree with you as well, I've been to trade shows as part of a big company as well as a smaller company and, without really realising it, there was a far different atmosphere to the smaller one where everyone was totally keen to sell at every opportunity. The larger one was so stale it almost didnt seem worth it as people were just looking out for free gifts they knew would be expensive! I agree with you as well, I’ve been to trade shows as part of a big company as well as a smaller company and, without really realising it, there was a far different atmosphere to the smaller one where everyone was totally keen to sell at every opportunity. The larger one was so stale it almost didnt seem worth it as people were just looking out for free gifts they knew would be expensive!

]]> By: Jason Kallio http://www.targetintellect.com/blog/2009/07/trade-show-strategy-who-cares/comment-page-1/#comment-461 Jason Kallio Tue, 28 Jul 2009 09:37:25 +0000 http://www.targetintellect.com/blog/?p=336#comment-461 I agree with you so much that I put out a challenge to the big companies: http://tinyurl.com/ExpoVantage-challenge. Anyone accepting my challenge will have the incentive needed to produce results. They will never look at it as "duty" ever again. Shame on leadership for not explaining the value of the show to the company's overall picture. I agree with you so much that I put out a challenge to the big companies: http://tinyurl.com/ExpoVantage-challenge. Anyone accepting my challenge will have the incentive needed to produce results. They will never look at it as “duty” ever again.

Shame on leadership for not explaining the value of the show to the company’s overall picture.

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